the other day i saw an ad while waiting at a car wash that donned this very famous symbol:
if you live in the US and you see this on a persons car, an advert, etc., you definitely see it and think: "by golly, that must be a christian in the vehicle/christian business!" but is this a case of using the ichthus sell stuff? and in turn, using Christ to sell stuff? isn't that explicitly stated as wrong to do in the bible? not only that, i think that it leads into people feeling badly if we do not support fellow christians even if their work is shoddy, etc.
even farther into the problem is the ichthus itself! is it a symbol? an idol? maybe noone worships it directly, but people "respect" it in some odd manner (and even disrespect it as though it has some power, i.e. Darwin ichthus look-alikes).
all i know for sure is that i find myself shying away from that sort of thing... it's one thing to wear your faith on your sleeve (even clothing yourself in it as you should) but i think this sort of thing is terrible exploitation of the faith showing some of the same things noticed by Martin Luther and why he wrote the 95 Theses on the Catholic church. until then---
